Companies

Overview

For-profit corporations present a rewarding avenue for speakers of all levels to maximize revenue and succeed through a well-positioned utilization of the events within the space. We, at Insaito, possess deep domain insights about the landscape, events catalog, and decision-making process that characterize opportunities within corporations.

Landscape of Opportunity

For-profit corporations are driven by the desire to upskill and engage employees and customers through talks and programs. These enhance employee capabilities, foster engagement, and build stronger customer connections.

• Scope of Services: From keynotes, workshops, training programs, and seminars to more customizable speaking sessions, the scope for professional speaking within the corporate arena is immense.
• Opportunity Size: For-profit corporations in the U.S. present a significant opportunity, with over 75,000 companies employing between 200 and 2,000 employees. These organizations often have the resources and need for services like training programs, speaker engagements,  employee development initiatives, and customer events, making them an important market.

Our team helps you create compelling messaging addressing key business goals, ensuring your value proposition resonates with corporate audiences and their customers.

Catalogue of Events

Numerous events of various durations, typically organized at different points in the company year, provide pivotal occasions for professional speakers to obtain consistent arrangements. The top 10 list of business events where you can land virtual and in-person speaking contracts can be found below:

• Leadership Summit
• Board Meeting
• Annual General Meeting
• Leadership Development Program
• Product Launch Event
• Employee Appreciation Day
• Diversity and Inclusion Event
• Team Building Retreat
• Lunch and Learn
• Wellness Wednesday

With our comprehensive understanding of the sphere of speaking at for-profit corporations, we can optimize a sales pipeline that advantageously deploys this knowledge for the advancement of your professional career.

Process of Decision-Making

For-profit corporations utilize an established process to hire speakers, with decisions driven by business needs, speaker value, and available budgets.

• Criteria for Selection: For-profit corporations select speakers by evaluating their expertise, ability to engage audiences, and potential to personalize the speaker’s presentation to meet specific business needs.
• Process: For-profit corporations traditionally follow a structured process when hiring speakers. This process begins with an initial meeting, followed by a discovery phase to assess needs, proposal submission, refinement of details, and finally, contract signing.
• Budgets: Within For-profit corporations, budgets for speakers are often flexible, with pricing influenced by various factors, including the organization's financial capacity and the specific benefits the speaker can bring.
• Timelines: In for-profit corporations, the contract for hiring a speaker is often finalized up to 4 weeks before the event. However, this timeline can be dynamic depending on contextual factors within business relationships.

At Insaito, we ensure that your services are marketed in a way that occupies the ideal intersection of the aforementioned processes, exponentially boosting your ability to work with companies.

The Insaito Solution

Our services involve creating targeted outreach plans for optimal market positioning of your expertise. We oversee project logistics, from planning to launching campaigns, so that you can focus on maximizing your impact.

We help professional speakers like you secure discovery calls, craft pitches and proposals that align with corporate budgets, and close deals by appropriately pricing your services vis-a-vis the event.

By providing data-driven recommendations, we facilitate the continuous improvement of your project's performance. Ultimately, we get you in the right rooms and in front of the correct decision-makers for a measurable impact on your speaking capabilities at for-profit corporations.