Consulting

Overview

As an author expanding into consulting, positioning your expertise for corporations and non-profits could elevate your profile. Investing in marketing solutions can effectively convey your value, establish thought leadership, and capture the attention of prospective clients. At Insaito, we develop customized go-to-market strategies for author-consultants across different industries. Through our strategic approach, we help you define and pinpoint your ideal target markets within your area of expertise.

Common Topics

Drawing on our experience with author-consultants across various fields, we collaborate to uncover key market trends, such as:

• Strategy
• Operations
• Finance
• HR
• IT/Tech
• Safety/Risk
• Marketing/Sales
• Non-Profit Organizations
• Libraries
• Education
• International Trade & Development
• and more

Insaito caters to authors offering other areas of expertise to for-profit and non-profit organizations. We can identify where your area of expertise aligns with client needs and connect you with the right stakeholders, helping you maximize impact and drive results.

Optimized Targeting

Companies of different sizes require tailored solutions when hiring consultants. Smaller businesses may need additional support but operate with limited budgets, while larger organizations possess complex structures and decision-making processes that demand tailored solutions.

By adapting your targeting approach to the specific size of the company and delivering expertise customized to their unique needs, you can achieve more positive and impactful outcomes.

Our analysis also considers factors such as:

• Company size and type
• Leadership structure
• Organizational maturity

These factors help to identify key pain points, including leadership gaps and operational inefficiencies.

Outreach to Key Decision Makers

Identifying and engaging the right decision-makers is crucial for the success of your transition to the consulting world. Recognizing the importance of this understanding for your successful engagements and revenue growth, Insaito assists you by refining the lead acquisition strategies.

We help you navigate organizational structures to connect with stakeholders who value your expertise.

Opt for Insaito

We offer comprehensive growth solutions tailored to your consulting practice, including:

• Business Strategy: Identifying ideal corporate clients to boost your portfolio.
• Creative Marketing: Crafting compelling pitches that highlight your value.
• Campaign Management: Managing targeted outreach with dedicated project management.
• Pricing & Sales Optimization: Enhancing lead closure through sales funnel expertise.
• Marketing Operations: Monitoring campaigns via CRM and KPI tracking.
• Business Analytics: Maximizing impact through data-driven adjustments.